One Article + a few tweets = quite fruitful leads
PLUS the chance to research well with a few clicks
The person behind the twitter handle is clearly a lead
But also everyone who liked and retweeted is worth Gold and also has awareness of what Scompler is and does
Take this example from Martin Radtke has 5 Likes
Two of the likes came from employees of Swisslife, one of our clients
and
If we take the latter as an example. He is involved with Swisslife, St. Gallen Football Club, St. Gallen Business School, and an Alpine Club
This gives us many entry points that are of interest to him
1. We work with the City of St. Gallen (connections, regional interest ect.)
2. We also have a few Football examples (he might either be interested or maybe can even create a contact to the team)
3. Business School Alumni (less examples, still a story about our projects with Journalist Schools, clients ect.)
4. Alpine Club (quite surely we'll have a few things to talk about, i.e. RedBull ?)
One Article + a few tweets = quite fruitful leadsPLUS the chance to research well with a few clicksThe person behind the twitter handle is clearly a leadBut also everyone who liked and retweeted is worth Gold and also has awareness of what Scompler is and doesTake this example from Martin Radtke has 5 LikesTwo of the likes came from employees of Swisslife, one of our clientsand@fzin part of