Plan/ Scompler Campaign and Leads and Articles
An attempt for the Scompler people to collect and share leads and practices
3rd & 7 37yd
3rd & 7 37yd
B
S
O
close
close

-





-
One Article + a few tweets = quite fruitful leadsPLUS the chance to research well with a few clicksThe person behind the twitter handle is clearly a leadBut also everyone who liked and retweeted is worth Gold and also has awareness of what Scompler is and doesTake this example from Martin Radtke has 5 LikesTwo of the likes came from employees of Swisslife, one of our clientsand@fzin part of
@swisslife_group media relations team,@1886_GC supporter, newspaper reader,@HSGStGallen alumni, hiker@AlpenclubSACIf we take the latter as an example. He is involved with Swisslife, St. Gallen Football Club, St. Gallen Business School, and an Alpine ClubThis gives us many entry points that are of interest to him1. We work with the City of St. Gallen (connections, regional interest ect.)2. We also have a few Football examples (he might either be interested or maybe can even create a contact to the team)3. Business School Alumni (less examples, still a story about our projects with Journalist Schools, clients ect.)4. Alpine Club (quite surely we'll have a few things to talk about, i.e. RedBull ?)